Sunday, April 13, 2008

Dieter Rams




RAMS and IVE

Braun T1000 radio and PowerMac G5/Mac Pro

Detail of the radio perforated aluminum surface

Braun T3 pocket radio and Apple iPod

Braun L60 sound system and Apple iPod Hi-Fi

Braun LE1 speaker and Apple iMac

Some people will probably call these examples a "rip-off" but, in a world where industrial design and art is constantly being recycled into new work, I just see Apple's products as a great evolution to classic concepts. Now, as I look at Rams' work I can't help but to wonder: which of these old Braun designs will Apple revive next? Is there a MacBook Air—the rumored ultra-slim wire-free portable that seems to be the favorite bet for tomorrow's keynote—in there?


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